By adopting the singular corporate identity of "Doble Engineering," the company aims to simplify interactions for its valued clients and partners worldwide.
In a move aimed at streamlining its global presence, Doble, a renowned manufacturer of diagnostic test and measurement instruments, has officially consolidated its corporate brand under the name "Doble Engineering." This significant transition marks the retirement of the "Altanova" company name.
Doble Engineering's commitment to delivering exceptional products and services remains unwavering, with a primary focus on its distinguished product brands, including Doble®, ISA™, Morgan Schaffer™, Phenix Technologies™, TECHIMP™, and Vanguard Instruments™, the company announced in its press release.
By adopting the singular corporate identity of "Doble Engineering," the company aims to simplify interactions for its valued clients and partners worldwide. Importantly, this rebranding initiative does not entail any organizational changes. All key contacts and functions pertaining to business transactions will remain consistent, ensuring a seamless experience for customers.
This strategic shift underscores Doble Engineering's dedication to enhancing its global brand recognition while maintaining the quality and reliability for which it is renowned.
Source: Doble